HIP 2026
The leading Horeca innovation event
Book your space
Exhibit
Include HIP in your marketing plan and boost sales
Visit
16-18 February 2026 - IFEMA Madrid | 10:00 - 19:00 h
Tickets
Congress
Hospitality 4.0, the world largest congress on trends and new concepts
Activities
Networking, business opportunities and quality leads
Awards
We reward the most innovative hospitality companies
Submit your proposal
Partners
Companies, associations and media supporting in HIP
Media
Press releases and graphic material
16 -18 February 2026 IFEMA - Madrid
The Escandallo Summit was born from the curiosity and deep knowledge we share every week in the newsletter El Escandallo, a benchmark in organized hospitality and delivery. This annual event goes beyond theory: it is a live laboratory where the real dynamics driving the hospitality sector are analyzed, debated, and projected.
At the summit, we bring together key voices: from leaders planning the hiring of 15,000 riders without impacting operations, to founders obsessed with a single mantra: “just product, product, product” — no discussion of ROAS or ad campaigns, only perfection in what they do. We also showcase the creators of the most interesting concepts seen in 2025, those disruptive ideas that wouldn’t even have passed a traditional investor call.
A core workshop of the summit focuses on mastering financial information, data analysis, and leadership. It explores how these skills are essential to building and growing a profitable and sustainable hospitality business. In an increasingly digital and competitive world, operating without these tools is not an option.
The Escandallo Summit is designed for those who want to understand the heart of the hospitality business: how to scale, innovate, and manage intelligently. It is a space for practical learning, strategic vision, and connection with the leaders redefining the future of the restaurant industry. If you want to stay on top of what truly matters in costs, teams, operations, and growth, this is your place.
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