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Inspire… Aspire… Inspire - HIP - Horeca Professional Expo
16 -18 February 2026 | IFEMA - Madrid
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Inspire… Aspire… Inspire

Wed 12 Mar | 10:30 - 11:00

Premium VIP Pass
Premium VIP Pass

Inspiration is fundamental in the creative process, but it must go hand in hand with aspiration: understanding the soul of the project. In this talk, we will explore how various influences—art, culture, gastronomy, or landscapes—nourish our projects. At EL EQUIPO CREATIVO, we not only inspire ourselves but aspire to inspire through design.

Speaker
Natali Canas

Natali Canas

Co-Founder, Partner and Creative Director

El Equipo Creativo

Moderator
Fabián González Checa

Fabián González Checa

Director, Luxury

Braintrust