Jose Pelaez


Head of Digital Transformation & Innovation


BCC Innovation & LABe Digital Gastronomy lab

Intra-entrepreneur and specialist in innovation and design of products, services and business models in technology and food. Responsible for Digital Transformation and New Machinery at BCC Innovation Technology Center and LABe Digital Gastronomy Lab, the living lab of Basque Culinary Center for co-creation, prototyping and testing of new technological solutions with users, in real context. Co-author of the report “The Restaurant of the Future: technologies and ecosystems in the era of data”.