HIP 2026
The leading Horeca innovation event
Book your space
Exhibit
Include HIP in your marketing plan and boost sales
Visit
16-18 February 2026 - IFEMA Madrid | 10:00 - 19:00 h
Congress
Hospitality 4.0, the world largest congress on trends and new concepts
Activities
Networking, business opportunities and quality leads
Awards
We reward the most innovative hospitality companies
Submit your proposal
Partners
Companies, associations and media supporting in HIP
Media
Press releases and graphic material
16 -18 February 2026 IFEMA - Madrid
The VIP Room – Hotel Trends 2026: Innovation, Sustainability, and Leadership for the Future of the Sector
The AEHM, in collaboration with Horeca Professional Expo (HIP) 2026, will hold the The VIP Room – Hotel Trends event on Tuesday, February 17, 2026, from 4:00 PM to 6:30 PM, at the Main Auditorium of Hall 4, IFEMA Madrid.
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