Global CEO'S Summit

The Global CEO Summit brings together the most influential leaders in the HORECA sector — the minds that are transforming the way hospitality is understood and managed. In this special 10th anniversary edition of HIP, we will gain first-hand insights into the strategies, decisions, and business models that are setting the pace for the industry — from major groups to emerging concepts redefining the gastronomic and business experience.

This gathering is a unique opportunity to hear from those leading the most admired brands in Spain and around the world, to share their learnings, and to discover how they are tackling today’s market challenges: from sustainable profitability to international expansion, corporate culture, and constant innovation as a driving force for growth.

Through open conversations, interviews, and strategic panels, we will explore how the CEOs who are driving change in the industry think, decide, and lead. A truly inspiring space to understand where global hospitality is headed — and what we must do today to build strong, profitable, and purpose-driven companies for the future.