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He has spent 30 years studying the patterns that lead to success in the restaurant business and advising businesses around the world. He is the author of “The Secret of a Magnetic Restaurant”, winner of the prestigious Gourmand Cookbook Award and already in 2010 he predicted what we are beginning to see today. In his book “Restaurant Monopoly” published in 2020, he introduces the concept of how to Make Your Restaurant Dominate the Game and attract thousands of customers instead of chasing them.
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