With 32 years of experience in the vending industry, Javier Arquerons, CEO of Arbitrade, leads the company’s digital transformation and its evolution towards a more experiential model, introducing innovative solutions such as smart fridges and coffee corners.
An auditor and IESE PADE graduate, he has developed his career within the family business, driving sales growth, innovation, and expansion. As a second-generation leader, he is firmly committed to modernising the sector and has served as President of ANEDA and Vice President of the European Vending & Coffee Service Association.
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