16 -18 February 2026 | IFEMA - Madrid

Strengthening Bonds: Family and Community Engagement in Elderly Care and Its Impact

Mon 16 Feb | 16:00 - 16:30

Active family involvement and the integration of residents into the local community are essential for the holistic development of senior living facilities. We will explore how collaboration with families and the openness of these facilities to their surroundings can transform the experience of residents and their families. Through initiatives within a framework of corporate social responsibility (CSR), the aim is to foster community life where residences not only provide care but also act as a driving force for local development. We will examine examples of successful projects and partnerships that, by involving diverse stakeholders in the area, not only improve the quality of life for residents but also increase their satisfaction and that of their families, creating a virtuous cycle that enhances the overall customer experience.

Speaker
Cristina Cantero

Cristina Cantero

Comm, MK & Sustainability Directos

emeis Iberia