Latin America: Risks, Opportunities and Innovation in the Future of Care

Latin America is now the new strategic epicenter of long-term care, the fastest-aging region in the world. A vast, unstructured market dominated by family care has created an unprecedented structural void, presenting significant opportunities for formal providers. The key is not to import European models, but to adapt their know-how to our culture and reality. From Spain, looking to Latin America is no longer exotic; today it is a strategic decision.