Back to agenda Hospitality + X: New Alliances Redefining the Experience Mon 16 Feb | 13:40 - 14:00 Main Auditorium CaixaBank Business Pass This session would explore how the hospitality industry is transcending its own territory to integrate with other industries that want to take advantage of connecting with the public, and how, for the hotelier, these alliances represent a new path to growth, positioning, and economic diversification. Speakers Ana López-Casero President Asociación Retail Textil España (ARTE) Elena León Corporate Affairs Time Out Spain Eduardo Gómez CEO Hermanos Vinagre Moderators David Domínguez Country Head of Foodservice Spain Circana