16 -18 February 2026 | IFEMA - Madrid

Hospitality + X: New Alliances Redefining the Experience

Mon 16 Feb | 13:30 - 14:00

This session would explore how the hospitality industry is transcending its own territory to integrate with other industries that want to take advantage of connecting with the public, and how, for the hotelier, these alliances represent a new path to growth, positioning, and economic diversification.

Speakers
Elena León

Elena León

Time Out Spain

David Domínguez

David Domínguez

Country Head of Foodservice Spain

Circana

Eduardo Gómez

Eduardo Gómez

CEO

Hermanos Vinagre