19-21 FEBRUARY 2024
MADRID - IFEMA
Speaker

Bárbara Fernández-Ochoa

Position:

E‑commerce & New Business Models Director

Company:

Pernod Ricard

More than 20 years of commercial experience in companies such as Pernod Ricard, L’Oréal, Pepsico, Kimberly-Clark and IRI, in management positions in Sales, New Business, Digital Transformation, Trade Marketing and Category Management. Training and development of sales teams. Passionate about eBusiness, digitalisation of companies and boosting female talent.

Sessions: