Trends and strategies to impact the experience and bottom line

  • 07/03/2022
  • 11:00 - 11:45
  • Auditorium 3
  • Premium VIP Pass
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Conversation around the new F&B strategies, which show a tendency to be more flexible, dynamic and innovative, emphasising the touch of uniqueness and magic, where it can no longer be limited to supplying the basic needs of the guests, but it is necessary to design a complete experience or different experiences at the same time with proposals that make them fall in love and excite, adapting to consumer trends and helping to generate differentiating experiences with a high impact on the bottom line.

Speakers

Emilio Suero Muñoz

Emilio Suero Muñoz

Vice President F&B

NH Hotel Group

Alex Hugot

Alex Hugot

Vice-President Food & Beverage

Melià Hotels Internantional

Eduardo Serrano Martínez

Eduardo Serrano Martínez

President

Eduardo Serrano Martínez