19-21 FEBRUARY 2024 IFEMA - MADRID

The VIP Room – The customer at the heart of the strategy: B2B2C. Evolution of relationship models.

Tue 07 Mar | 11:30 - 12:05

Ponentes
Moderadores
Mathieu Herrero

Mathieu Herrero

Concepts and Standards Director

Areas

Guillermo Arrieta Salazar

Guillermo Arrieta Salazar

Customer Marketing and Development Director

Mahou San Miguel

Cristina Serra Sánchez

Cristina Serra Sánchez

Global Senior Vice President Brand, Experience & Customer Strategy

Radisson Hotel Group

Antonio Ibáñez

Antonio Ibáñez

Partner

Deloitte Digital